Not having a "search engine friendly" Web site can prevent you from achieving the ranking you need to do successful business on the Internet. We at GuruConnexions ensure that your site is compatible with the search engines.

Website Audit
We first have you fill out our pre-optimization search engine questionnaire. This is to determine what your needs and goals are when it comes to your Website performance. At that point we thoroughly analyze your Web site by running a number of tests and reports against required elements to determine its search engine compatibility.

Designing a SEO Compatible Website
Search engines and directories all want unique content from a site that is easy to navigate. Keep the following in mind if you want an optimized and "search engine friendly" Web site
We recommend our client to do the following:

• Homepage should present subject matter, using thoroughly researched keyword phrases in the text.
• No Flash
• No Frames
• Navigation - use text interlinking
• Use 3-4 researched keyword phrases that you would want people to find you with in the search engines
• Use your main keyword phrase in your <title> tag
• Use your keyword phrases in your home page copy of at least ~200 words
• Create a keyword phrase rich description around 60 characters long
• No Splash Pages
• Use Only Static Pages

A typical optimization project will go like this:

• Client fills out our analysis form
• Keyword research (competition, popularity and search worthiness)
• Client and Bear Canyon narrow down what keyword phrases will be targeted
• Page adjustments (metas, title, copy, cleaning of code if needed and more)
• Site map creation
• Global footer

There is much more along the way but this is the basic structure of most optimization projects.

For more information please email us to info@guruconnexions.com